S03E06 The Tables Have Turned with Nikki part 2

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This is easily one of the best conversations I’ve ever recorded. Business guru and relationship expert Nikki Pett has once again turned the tables on me. In this part of our conversation we get into the nitty-gritty of how to grow your business through every stage of its development.

I share with Nikki how important it was to hire a personal assistant when my business was still young. The reason was simple. I needed to focus every waking hour on generating more revenue. Laundry and making meals was not making me money. It cost a lot but in the end my revenue doubled within the first year!

We talk about how important it is to surround yourself with like-minded individuals. If you’re the smartest person in the room, you’re in the wrong room. Surround yourself with people that are better than you and you’re going to get better!

S03E05 – The Tables Have Turned with Nikki Pett part 1

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In the year since we’ve been producing this podcast I’ve interviewed every conceivable kind of guest.  Captains of industry, marketing gurus, my employees and even my own daughters have been the targets of my invective. Well that all changes today.  Nikki Pett a relationship guru and author has turned the tables on me!

In this episode Nikki interviews me about all the things I’ve learned in my 30+ years of business.  We talk a lot about the difference between making money and building a brand. Too often business owners are too obsessed by operational revenue and ignore the importance of building a name for yourself.  

Nikki says the being vulnerable is the most important way for people to connect with you.  She gets me to open up about all the mistakes I’ve made over the decades. Believe me I’ve made many.  I shared with her the most important lesson I had to learn. My business is not about me. It’s about building something that will survive long after I’m gone!