How to stop growth from eating your profits with Doug Macy | Season 4 Episode 17


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I’ve seen huge growth year over year. I’m incredibly fortunate but that growth comes at a cost. Any business that encounters explosive growth can begin to outgrow their cash flow. My rule of thumb is that once you start growing above 20% you run a real risk of hitting a cash crunch. Most sole proprietors make up for that deficit by cutting their own paycheque. I’m joined once again this week by Doug Macy, owner of Trust1 Security. Together we discuss the best strategies for dealing with growth. Doug and I discuss how to manage your accounts receivable to ensure that you don’t grow yourself out of business.

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Marketing secrets that will unleash your business | Season 4 Episode 14


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Your company is your baby, it’s your child.  When you first start out you stress out about every little thing.  But what often gets missed is advertising and marketing. A lot of people will come to a big trade show like PM Expo and expect to make a ton of sales.  That’s a mistake. Trade shows are not about selling. They are about brand awareness. Full stop. Can you connect with another human in 10 seconds and make sure that they remember you?  That’s easier said than done.

Today on the show I’m joined once again by Anthony Vinzi owner of Promain Exterior Maintenance.  We break down the easy ways to make an impact for your company.

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S03E28 – “Why the f*ck would I want a smart bathroom?”


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If there was one common theme at this year’s REMI Show it was technology.  Tech vendors have every imaginable solution for building managers.  Some make sense.  Others…not so much.

One of the more interesting attempts is a joint effort by paper giant Kimberly-Clark and Gojo, the inventors of Purell.  They want to create a smart bathroom.  Yes, you heard me right.

The idea is to add internet connected sensors to things like paper and soap dispensers.  No more waiting for complaints from irritated clients to fix the shitter.  Not a bad idea.  But I was skeptical.  The guys from KC and Gojo tried to make the case for why the initial investment is worth it.

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INSTAGRAM: https://www.instagram.com/timbyrnealmostlive

TWITTER: https://twitter.com/timbyrnealmost 

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S03E23 – Cash Crunch – How to survive when your clients don’t pay


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It’s every contractors worst nightmare. Your client isn’t paying. So, what do you do? The practice of big companies delaying payment to their contractors has become so widespread that it’s threatening the survival of a lot of small businesses. In today’s episode I talk about the problem with Doug Macy from Trust 1 Security. I share some horror stories from my 35 years in business. Including the story of what happened when I put a lien in a building owned by one of the biggest developers in Toronto. It wasn’t pretty!

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INSTAGRAM: https://www.instagram.com/timbyrnealmostlive

TWITTER: https://twitter.com/timbyrnealmost 

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S02E25 – Why being an asshole is bad for business


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Tim is joined this week by Doug Macy from Trust 1 Security. The pair talk about how to create a unique identity in a crowded marketplace. Tim has tried to center his business around his own personality. Making yourself the brand is a great way to generate some name recognition but it has it’s downsides too. Doug thinks Tim has succeeded because he is fiercely loyal and refuses to abandon his friends when time’s get tough. “If someone falls and your don’t offer a hand, you’re just an asshole.” Tim says.

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Episode 6 – Secret Spies with Doug Macy


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In this edition of TBAL Tim welcomes the founder and managing director of Trust 1 Security in Toronto. Doug and Tim have been friends for many years which is evidenced by Doug being one of the few people left in T.O. willing to come on the podcast!

Doug first moved to the city in 1986 and worked as a security guard and later founded a security company with his brother. Five years ago he founded Trust 1 which offers security cameras, card access and alarm monitoring services. Tim find that business painfully boring which he was quick to emphasize during his conversation with Doug.

“That sounds wickedly boring,” he says to Doug.

“It’s not,” Doug replies. “It’s technology and I love technology.”

Unperturbed, Tim continues this line of offensive questioning.

“But aren’t you in an industry that’s dying because of companies like Ring and Nest?” he asks.

Doug calmly explains that there is a difference between a Mercedes and a Hyundai. If you manage the Eaton Centre and you install Ring as your security camera you’re being grossly incompetent. There’s a huge limitation to those entry-level systems. There’s really impressive new technology in the security sector, Doug continues. There are systems that will alert a guard when someone walks into a section of the building that’s been flagged. And there are also sophisticated facial recognition systems that will alert security guards when a banned person enters the building. The conversation quickly veers from professional concerns to (as is often the case) Tim talking about himself.

“I think my reputation proceeds me,” Tim tells Doug. “I think people think I’m rough around the edges and eccentric and brutal.”

Doug assures him that’s not the case but points out that Tim has been incredibly visible in the industry for a very long time. Tim recounts the difficulties of booking guests for this podcast. Everyone at Stadia and Byrne on Demand hates the podcast, he says. But it’s not just Tim’s staff that think this show is a bad idea. Many of Tim’s clients hate it too. Just the other days a major client threatened to pull all their business if Tim ever mentions his company again. What’s even more disturbing to Tim is the fact that the CEO of that company has never met Tim.

“You should go and meet with him,” Doug advises. “Tell them you are different for any number of reasons but you aren’t a threat to him.

The conversation suddenly snaps back to Doug’s business when Tim asks him if he has ever lied to a client. “Never!” Doug replies. Tim is unconvinced but Doug goes on to explain that the only way to run a business is to speak truth to power. He means that you have to tell the client what they need to hear even if it’s uncomfortable sometimes.

Tim and Doug wrap up their lively chat with a conversation about clients.

“Who do hate working for?” Tim asks.

Doug deftly dodges the question but does answer the follow-up about which companies he loves working for. For the answer you’ll have to listen to the end of the episode! Tim ends this episode by thanking Doug for taking a big risk by appearing on the most hated podcast in the industry.

“Gretzky says you can’t score if you don’t take a shot.”

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